This was one of my first projects from college. An introduction into logo design, brochure layout, and typography. The project was for a holistic spa in Arizona. I opted for some more updated photos, new layout, and a new logo. It's still a work in progress. I have yet to re-design all the materials created originally.
Left Updated Logo
Keeping the same inspiration I felt a way to update the logo was a new C & S, and to simplify the elements of the mandala. The update in the logo allows for better use in small formats & doesn't require the completely white background. While I did opt-in to use an opaque white background on the first fold of the brochure it's not necessary.
Above: Updated brochure | Below: Original brochure design
My focus was to bring more texture and visual interest to the brochure. I also felt there was a better way to use the space to include more imagery.
Above: Updated envelope design | Below: Original envelope design
What better way to distinguish your mail than by incorporating vibrant colors, guests will immediately recognize the relaxation that awaits when these envelopes show up.
